1. Introduction
2. Goals Of This Section
3. Promotion Preparation: Getting The Word Out Part 1
3b. A Heads Up
3c. Getting Started
3d. The Checklist Begins
3e. The Structure
3f. The All Powerful Resource Snowball
3g. Pre-Launch Checklists
3h. Sorted
4. Summary
5. Goals Of This Section
6. Getting The Word Out
6b. Circulating Your Resources: New Blood
6c. JVs. Cards On The Table
6d. Its All About The Resources
6e. Trouble With JVs
6f. 2 Weeks & 10 JVs Later
6g. Watching & Listening
7. Summary
8. Goals Of This Section
9. Getting The Word Out
9b. The Day After
9c. What Weve Achieved So Far
9d. Back To Business
9e. Research: Numbers Dont Lie
9f. Promotion Re-Visited
9g Bringing Your Resources Back Into Play
9h. What Youve Gained With This Promotion Drive
10. Summary
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